"Operations consultants sit at the front of the classroom," says a partner at a strategy consultancy. "Strategy consultants stay in the back, not paying attention, throwing paper airplanes. But they still get the girls and get rich." Like so many caricatures, this one is cruel but contains a grain of truth. Operations consul-tants-the fine-detail guys who tinker with businesses' internal processes to make them run better-generally do not enjoy the same glamour or financial rewards as strategy specialists, whose job is to advise firms on make-or-break deals, adopting new business models and other big stuff.
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