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These are momentous times for the British potato crisp. Little over a generation ago the humble snack came in just a trio of flavours: ready salted, cheese and onion, or salt and vinegar. Today the choice is tongue-tingling: Thai sweet chilli, balsamic vinegar and caramelised onion, Oriental red curry, lime and coriander chutney, vintage cheddar and onion chutney, buffalo mozzarella and herbs, chicken tikka masala. And those are merely the varieties confected by a single crispmaker, Walkers, a division of PepsiCo, which turns out 10m bags of crisps every day for the British market alone. Venture towards the gourmet fringes of the crisp offering, and the choice and exoticism multiply: jalapeno pepper, roast ox, horseradish and sour cream, Ludlow sausage with wholegrain mustard. Crisps these days can be crinkle-cut, thick-cut, ridge-cut, square-cut, hand-fried, reduced fat, sold in six-packs, grab bags, party size or family packs.

机译：这是英国薯片的重要时期。不到一个世纪前，这种不起眼的小吃只有三种口味：即食盐，奶酪和洋葱，或盐和醋。如今，选择是舌头刺痛：泰国甜辣椒，香醋和焦糖洋葱，东方红咖喱，酸橙和香菜酸辣酱，老式切达干酪和洋葱酸辣酱，水牛芝士和香草，鸡肉印度咖喱。而这些仅仅是百事可乐公司的一个分部，即沃克斯（Walker）所配置的品种，仅在英国市场，每天就生产出1000万袋的薯片。尝试鲜脆的美食，选择和异国情调相乘：墨西哥胡椒，烤牛，辣根和酸奶油，拉德洛香肠配全麦芥末。这些天的薄脆饼可以是皱切，厚切，山脊切，方切，手工油炸，减脂的，分为六包，抓斗袋，派对装或家庭装。

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《The economist》 |2010年第8713期|p.113-115|共3页
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1. Choose, Choose, Choose, Choose, Choose, Choose, Choose: Emerging and Prospective Research on the Deleterious Effects of Living in Consumer Hyperchoice [J] . David Glen Mick, Susan M. Broniarczyk, Jonathan Haidt Journal of Business Ethics . 2004,第2期

机译：选择，选择，选择，选择，选择，选择，选择：生活在消费者选择过度中的有害影响的新兴和前瞻性研究
2. To Choose or Not To Choose: Evaluating the Effect of a Choosing Wisely Knowledge Translation Initiative for Imaging in Low Back Pain by Emergency Physicians [J] . Kavish Chandra, Paul R. Atkinson, Hanif Chatur, Cureus. . 2019,第2期

机译：选择还是不选择：评估明智的知识翻译计划对急诊医师对腰痛影像的影响
3. "choosing the route of delivery": Choose, you said choose? [? Choisir sa voie d'accouchement ?: choisir, vous avez dit choisir ?] [J] . VercoustreL. Journal de gyne?cologie, obste?trique et biologie de la reproduction. . 2014,第6期

机译：“选择交货路线”：选择，您说选择？ [？选择您的送货路线？：选择，您说选择了吗？]
4. Choosing not to choose: Learnings about consumers' preferences and switching behavior of electricity contracts [C] . Fabian Grabicki, Roland Menges IAEE international conference;International Association for Energy Economics . 2017

机译：选择不选择：了解消费者的偏好和电力合同的转换行为
5. Choosing now or choosing later: The effects of time delay and preference uncertainty on variety in repeated choice. [D] . Salisbury, Linda Court. 2005

机译：现在选择还是以后选择：重复选择中时间延迟和偏好不确定性对品种的影响。
6. To Choose or Not To Choose: Evaluating the Effect of a Choosing Wisely Knowledge Translation Initiative for Imaging in Low Back Pain by Emergency Physicians [O] . Kavish Chandra, Paul R Atkinson, Hanif Chatur, -1

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7. On the Greatest Common Divisor of Binomial Coefficients ${n \choose q}, {n \choose 2q}, {n \choose 3q}, \dots$ [O] . McTague, Carl 2016

机译：关于二项式系数的最大公约数$ {n \ choose q}， {n \选择2q}，{n \选择3q}，\ dots $

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