To encourage people to take his ideas seriously, Aubrey de Grey, the originator of the strategies for engineered negligible senescence, has organised a competition. He is offering a prize for the development of what he calls a Methuselah mouse. There are actually two prizes to be had. One is for longevity, the other for rejuvenation. The prize for longevity can be won by a new strain of mouse—one bred or genetically engineered to live a long time. That for rejuvenation requires treatment to begin when the mice are already in middle age.
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