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Bancassurance Life branches?

机译:银行保险人寿分支机构?

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摘要

The selling of insurance by banks, and vice versa, is a simple enough concept in theory. In practice, though, as Allianz and Dresdner may discover, it is often far from straightforward. In the case of Citibank, for instance, hopes were high following its 1998 merger with Travelers Group that the latter's insurance products would be sold to the bank's customers. In reality, however, there has been only limited integration of the organisation's insurance and banking operations since the merger.
机译:从理论上讲,银行出售保险,反之亦然。但是实际上,正如安联和德累斯顿可能发现的那样,这通常远非那么简单。以花旗银行为例,它在1998年与Travellers Group合并后寄予厚望,后者希望将后者的保险产品出售给该银行的客户。然而,实际上,自合并以来,该组织的保险和银行业务只有很少的整合。

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