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Trends in culturally relevant interface design features for Latino Web site users

机译：与拉丁美洲人网站用户相关的界面设计功能的趋势

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摘要

There is a lack of published research on designing Web-based instruction for the adult U.S. Latino population. Instructional designers need guidance on how to design culturally relevant learning environments for this audience, particularly for Latino people from Mexican heritage. The authors used content analysis to investigate the extent to which 20 U.S. state food stamp Web sites and 20 Mexican state government Web sites contained culturally relevant interface features targeted at the Spanish-speaking Latino population. Web sites were coded for 10 features distilled from Hofstede’s work on cultural differences. Results indicated that more culturally and linguistically relevant features, including Hofstede’s dimensions of collectivism, power distance, and uncertainty avoidance, as well as adequacy of information in Spanish, were found on Mexican than on U.S. Web sites. The findings suggest that Hofstede’s cultural dimensions theory might provide a useful framework for designing Web-based resources for the adult U.S. Spanish-speaking Latino population and provides additional evidence to further investigate if Web-based interface features tailored for U.S. Latino Web users motivate users, strengthen communication, and promote learning.
机译：缺乏针对美国成年拉丁裔人口设计基于网络的教学的公开研究。教学设计师需要有关如何为该受众群体设计文化相关的学习环境的指导，尤其是针对墨西哥裔拉丁美洲人。作者使用内容分析调查了20个美国州食品券网站和20个墨西哥州政府网站包含针对西班牙语的拉丁裔人口的文化相关界面功能的程度。网站编码了霍夫斯泰德（Hofstede）关于文化差异的著作中提炼的10种功能。结果表明，与美国网站相比，在墨西哥发现了更多与文化和语言相关的特征，包括霍夫斯泰德的集体主义维度，权力距离和避免不确定性，以及西班牙语中的信息充分性。研究结果表明，霍夫斯泰德的文化维度理论可能会为为美国西班牙语国家的拉丁裔成年人设计基于Web的资源提供有用的框架，并为进一步研究为美国Latino Web用户量身定制的基于Web的界面功能是否能激发用户动机提供了更多证据，加强沟通，促进学习。

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