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INSIGHT: Never Too Soon-Business Development Strategies for Junior Associates

机译:洞察力:永不过时的初级合伙人业务发展策略

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Business development can be a challenge to attorneys, especially junior associates, but attorney Matthew Clark says everyone has the potential to be successful at business development and gives easy-to-implement modern strategies. The conceit that some attorneys “just have what it takes” when it comes to business development, seemingly able to attract loyal clients solely based on a je ne sais quoi comprised of equal parts charisma, capability, likeability and luck, is folly. Successful business development depends on the mastery of a skill set available to all, the dogged perseverance required to implement those skills, and the courage to overcome the natural (and ubiquitous) fear of failure. The rainmakers of today are made, not born.
机译:业务发展可能对律师,尤其是初级合伙人构成挑战,但律师Matthew Clark说,每个人都有成功进行业务发展的潜力,并提供易于实施的现代策略。某些律师在业务发展时“完全具备所需要的东西”,似乎能够完全根据具有同等魅力,能力,可比性和运气的自然条件吸引忠实的客户,这是愚蠢的。成功的业务发展取决于对所有人可用的技能的掌握,实施这些技能所需的顽强毅力以及克服自然(和无处不在)对失败的恐惧的勇气。今天的造雨者是天生的,而不是天生的。

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