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首页> 外文期刊>Environmental communication >Green Light for Climate-friendly Food Transitions?Communicating Legal Innovation Increases Consumer Support for Meat Curtailment Policies
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Green Light for Climate-friendly Food Transitions?Communicating Legal Innovation Increases Consumer Support for Meat Curtailment Policies

机译：用于气候友好的食物过渡的绿灯？沟通法律创新会增加消费者对肉类缩减政策的支持

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摘要

In light of increasing calls for environmental policies that reduce meat consumption and promote more plant-based diets (i.e. Meat Curtailment Policies, MCPs), this study aimed to increase knowledge on how consumers may react to these policies. Participants (N = 784) were randomly presented with a small real news piece about an actual law approval referring to a MCP, or assigned to a no-information control condition. The study measured a set of ideological and consumption variables, and support for MCPs. Participants with increased pro-environmental ideology were more positive toward MCPs, whereas participants who endorsed human supremacy beliefs, and who were more attached to meat consumption, were less supportive of MCPs. Despite these associations, reading about the law approval increased participants' support for MCPs irrespectively of individual differences in ideology and consumption. This suggests that communicating legal innovation on the topic may be used to increase support for policies that promote more plant-based diets.
机译：鉴于降低肉类消费和促进更多植物饮食（即肉类缩减政策，MCP）的环境政策的呼吁，这项研究旨在提高消费者如何对这些政策作出反应的知识。参与者（n = 784）随机呈现了一个关于实际法律批准的小真正的新闻部门，指向MCP，或分配给无信息控制条件。该研究测量了一组思想消费变量，并支持MCP。较高的亲环境思想的参与者对MCPS更积极，而赞同人类至上信仰的参与者，并且更加依附于肉类消费，而且对MCPS的支持不那么少。尽管有这些协会，但读取法律批准，无论思想和消费的个体差异如何，都会增加参与者对MCP的支持。这表明，可以使用对该主题的法律创新来增加对促进促进植物饮食的政策的支持。

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