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Maersk Measures Up

机译:马士基计划

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摘要

The first weapon in the fight against piracy is facts - good intelligence, hard evidence and clear thinking. Unfortunately, a fog of rumours has spread over the Gulf of Aden and Horn of Africa and now everybody is expecting to be boarded. Shipping needs to dispel these myths by tackling them head on. While we're at it, we must do the same about the markets. If the twin evils of piracy and recession have one thing in common, it's that important decisions have been taken while in possession of the minimum of intelligence. Companies looking to survive must take a long, cold look at the area of shipping in which they operate, and position themselves carefully. Survivors must gather as many facts as are pertinent to the decision-making process, and make sure they are in place to benefit from a future upturn.
机译:打击盗版的第一个武器是事实-良好的情报,有力的证据和清晰的思维。不幸的是,在亚丁湾和非洲之角散布着谣言,现在每个人都希望登上。航运需要直面解决这些神话。当我们这样做时,我们必须对市场做同样的事情。如果盗版和衰退的双重弊端有共同点,那就是在拥有最低限度的情报的同时已经做出了重要的决定。希望生存的公司必须对自己经营的运输领域进行漫长而冷漠的考察,并谨慎地摆放自己的位置。幸存者必须收集与决策过程相关的尽可能多的事实,并确保他们已准备就绪,可以从未来的好转中受益。

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