Game Stock Hero

John Dobosz

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Game Stock Hero

机译：游戏股票英雄

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Videogames are a discretionary expense, no doubt, but don't tell that to the 11.5 million members of the online role-playing game World of Warcraft. These fanatics pay $15 per month to participate. Also hooked are the millions of wannabe rockers jamming on Guitar Hero and the battlers on Call of Duty. Surging sales of these three videogame franchises have helped insulate Activision Blizzard (ATVI, 12) from the effects of the recession, and driven shares of this publisher of online, PC, console and handheld games 40% higher from lows hit in early January.

机译：毫无疑问，电子游戏是一项可自由支配的费用，但不要告诉在线角色扮演游戏《魔兽世界》的1150万成员。这些狂热者每月支付15美元即可参加。还吸引了数以百万计的想成为摇滚歌手的吉他英雄和《使命召唤》中的战士。这三个视频游戏特许经营权的飙升使Activision Blizzard（ATVI，12）免受了经济衰退的影响，并使该在线游戏，PC，游戏机和掌上游戏发行商的股票从1月初的低点上涨了40％。

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《Forbes》 |2009年第11期|47-47|共1页
作者
John Dobosz;
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收录信息美国《科学引文索引》(SCI);
原文格式 PDF
正文语种 eng
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3. Was the collapse of the communist bloc a game changer in the stock markets? Left-wing vs. right-wing political preferences and stock market development [J] . Gabriel Geller, Maria Joao Coelho Guedes Research in International Business and Finance . 2017,第ptaA期

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Game Stock Hero

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