Here's how much Selim Bassoul loves customers-even the smallest ones. Last year the chief executive of commercial kitchen equipment maker Middleby Corp. invited Larry J. Reinstein, head of 12-unit Fresh City, to visit him at Middleby's headquarters in Elgin, Ill., outside of Chicago. Bassoul took him on a factory tour and talked up the latest grills, steamers and toasters. But he also grilled Rein-stein, who already did a little business with Middleby, about his menu, from muffins to salads. "He took a great interest in us," says Reinstein, who intends to expand his fast-casual restaurant into a chain of 500 or more in a decade. "At one time, McDonald's was the small customer," Bassoul points out.
展开▼
机译：这是Selim Bassoul对顾客的爱戴，甚至是最小的顾客。去年，商用厨房设备制造商Middleby Corp.的首席执行官邀请了由12个部门组成的Fresh City的负责人Larry J. Reinstein到位于芝加哥以外伊利诺伊州Elgin的Middleby总部来拜访他。巴索尔带他去了工厂参观，并聊了最新的烤架，蒸笼和烤面包机。但是他还烤了赖恩斯坦，他已经和米德尔比做了一点生意，涉及他的菜单，从松饼到沙拉。 Reinstein说：“他对我们非常感兴趣。” Reinstein打算在十年内将他的休闲餐厅扩展到500家或更多的连锁店。巴索尔指出：“麦当劳曾一度是小客户。”
展开▼
