Gearing up for a widely expected international stock offering, China's high-flying Huawei Technologies launched a rare global image-building campaign in the middle of this year that emphasizes the reliability of its telecommunications wares. One print ad boasts that Huawei's networks are able to withstand Siberian winters and Saharan summers. But just as the campaign was getting started, trouble struck at the Supercomm trade show in Chicago. Suspected corporate espionage by a Huawei staffer received heavy press coverage. This only brought up memories of an earlier charge of intellectual-property theft. Cisco sued Huawei in 2003, claiming that the Chinese firm had infringed on its technology.
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