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Corporate foresight for strategic innovation management: the case of a Russian service company

机译:企业对战略创新管理的远见:以俄罗斯服务公司为例

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摘要

Purpose - This paper aims to provide a detailed case study of a corporate foresight for innovation (CFI) project done by the Higher School of Economics' (HSE) (Moscow, Russia) corporate foresight (CF) unit for a large state-owned Russian service company. It demonstrates how CFI methods lead to recommendations and how these recommendations result in decisions. Design/methodology/approach - Drawing from being part of the project team, review of the project documents and interviews, the case describes a multi-phased CFI project which incorporated several CF methods. Techniques used for the project itself included grand challenges and trend analysis, analysis of best practices through use of benchmarking and horizon scanning, interviews, expert panels, wild card and weak signals analysis, cross impact analysis, SWOT and backcasting. The project used a broad-base of secondary information, expert panels consisting of company experts and HSE CF team personnel, interviews with senior management and an extensive literature review using HSE's propriety iFORA system. Findings - In all 17 CFI recommendation and over 100 implementation recommendations were made; 94 per cent of the CFI recommendations were accepted with most implemented at the time this case was written. The case also identifies five enabling factors that collectively both helped the CFI project and led to a high rate of recommendation acceptance and one factor that hindered CFI project success. Practical implications - The case study provides detailed information and insight that can help others in conducting CF for innovation projects and establishes a link between CF methods and innovation-based recommendations and subsequent decisions. Originality/value - In-depth case studies that show academe and practitioners how CFI leads to recommendations and is linked to subsequent decisions have been identified as a gap in the literature. This paper therefore seeks to address this need by presenting a detailed CF case for a corporate innovation project.
机译:目的-本文旨在提供由高等经济学院(HSE)(俄罗斯莫斯科)为大型国有俄罗斯公司提供的企业预见(CF)部门完成的企业预见创新(CFI)项目的详细案例研究。服务公司。它演示了CFI方法如何导致建议以及这些建议如何导致决策。设计/方法/方法-该案例来自项目团队,回顾了项目文档并进行了采访,该案例描述了一个包含多个CF方法的多阶段CFI项目。该项目本身使用的技术包括巨大的挑战和趋势分析,通过使用基准测试和水平扫描进行的最佳实践分析,访谈,专家小组,通​​配符和弱信号分析,交叉影响分析,SWOT和回播。该项目使用了广泛的辅助信息,由公司专家和HSE CF团队人员组成的专家小组,与高级管理层的访谈以及使用HSE专有iFORA系统进行的广泛文献综述。调查结果-在所有17项CFI建议中,提出了100多项实施建议;撰写本案时,CFI的94%的建议被接受,并且大多数建议得到执行。该案例还确定了五个有利因素,这些因素共同帮助了CFI项目,并导致推荐接受率很高,而一个因素则阻碍了CFI项目的成功。实际意义-案例研究提供了详细的信息和见解,可以帮助其他人为创新项目进行CF,并在CF方法与基于创新的建议和后续决策之间建立联系。原创性/价值-深入的案例研究向学术界和实践者展示了CFI如何提出建议并与后续决定相关联,这被认为是文献中的空白。因此,本文旨在通过为企业创新项目提供详细的CF案例来满足这一需求。

著录项

  • 来源
    《Foresight》 |2020年第1期|14-36|共23页
  • 作者

  • 作者单位

    Telfer School of Management University of Ottawa Ottawa Canada North West University Potchefstroom South Africa and the National Research University Higher School of Economics Moscow Russian Federation;

    National Research University Higher School of Economics Moscow Russian Federation;

  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

    Innovation; Decision making; Analysis; Strategy; Strategic planning; Forward planning;

    机译:革新;做决定;分析;战略;策略计划;前瞻性计划;

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