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Carter Charts New Course For Hilton International

机译：卡特为希尔顿国际组织新课程

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摘要

Watford, UK Five months into his new position as CEO for Hilton International, Ian Carter already is regarded in the industry as a very decisive and pragmatic leader. After spending the first 90 days of his tenure learning not only the hotel business, but the Hilton business, the former executive with Black & Decker and General Electric is getting down to business with a restructuring plan that will centralize Hilton's sales, marketing, e-commerce, distribution and IT functions under the umbrella "commercial operations." The aim? A more global approach to growth and operations, not only to improve the bottom line but also the consistency of the Hilton brand, which many in the industry believe has become a bit tired of late.
机译：英国沃特福德，伊恩·卡特（Ian Carter）担任希尔顿国际（Hilton International）首席执行官已有五个月的时间，已被业界视为举足轻重且务实的领导者。在任职的头90天里，他不仅学习了酒店业务，还学习了希尔顿业务，这位前百老汇（Black＆Decker）和通用电气（General Electric）的高管现在开始着手一项重组计划，该计划将把希尔顿的销售，市场营销，电子营销业务集中起来。贸易，分销和IT功能在“商业运营”框架下进行。目的？一种更全球化的增长和运营方法，不仅可以提高底线，而且可以提高希尔顿品牌的一致性，业内许多人认为，希尔顿品牌已经对最近的情况感到厌倦。

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