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Toward better two-way: why communications process improvement represents the right response during uncertain times

机译:朝着更好的双向发展:为什么在不确定的时期,改进通信流程代表正确的响应

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摘要

Communication during tough economic times necessitates continuous response. A case study conducted over a six-month period that focuses on an internal communications process improvement (CPI) initiative called 'Toward Better Two-Way' that was carried out in a manufacturing division of a Fortune 100 company is presented. The initiative developed an active, two-way communication channel in a setting where exchanges between managers and employees had been infrequent and ineffective.
机译:在艰难的经济时期进行沟通需要不断做出回应。本文介绍了一个为期六个月的案例研究,该案例研究重点是在财富100强公司的制造部门进行的内部通信流程改进(CPI)计划,名为“迈向更好的双向发展”。该计划在经理和员工之间的交流很少且效果不佳的情况下建立了积极的双向沟通​​渠道。

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