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首页> 外文期刊>Professional Communication, IEEE Transactions on >A Tale of Four Functions in a Multifunctional Device: Extending Implementation Intention Theory
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A Tale of Four Functions in a Multifunctional Device: Extending Implementation Intention Theory

机译：多功能设备中的四个功能的故事：扩展实现意图理论

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Research problem: This study examines functions in a multifunctional device, the smartphone. Specifically, it explores (1) to what extent does the theory of planned behavior capture user evaluation of different functions? (2) to what extent does pleasure have positive effects on intentions of different functions? (3) to what extent could the implementation intention theory identify the important functions? Literature review: To answer these questions, we look at the Theory of Planned Behavior which has been used to examine a single function device and test the predictability of the theory for a multifunctional system. We also review the Implementation Intention Theory and test the predictability of the theory for identifying important functions. Methodology: A quantitative survey of more than 200 smartphone owners in information-technology shopping malls and customer service centers for major smartphone brands was conducted. Results: The results from the data collected show that the theory of planned behavior and the additional pleasure construct explain more than 50% of the variance in intentions. The effect of pleasure on intention varies from one function to another. In general, pleasure shows much stronger effects for high-hedonic functions than for low-hedonic functions. In addition, the Implementation Intention Theory reveals that phone and organizer are the most important functions. Implications: These results contribute to research on multifunctional systems and communication technology, the Theory of Planned Behavior, the Implementation Intention Theory, and to the practitioners. However, the results of this study may be somewhat limited to users in a modern city. Future research could extend this study to include a task dimension, to compare different technologies and their functions, and to look at modality preferences.
机译：研究问题：这项研究研究了多功能设备（智能手机）中的功能。具体来说，它探索（1）计划行为理论在多大程度上涵盖了用户对不同功能的评估？ （2）快乐在多大程度上对不同功能的意图产生积极影响？ （3）实施意图理论可以在多大程度上确定重要功能？文献综述：为了回答这些问题，我们看一下计划行为理论，该理论已被用于检查单个功能设备并测试该理论对多功能系统的可预测性。我们还将回顾实施意图理论，并测试该理论对识别重要功能的可预测性。方法：对主要智能手机品牌的信息技术购物中心和客户服务中心的200多个智能手机所有者进行了定量调查。结果：从收集到的数据中得出的结果表明，计划行为理论和其他愉悦性构造可解释意图差异的50％以上。快乐对意图的影响从一种功能到另一种功能都不同。通常，快感对高享乐功能的影响要强于低享乐功能。此外，实施意图理论还揭示了电话和组织者是最重要的功能。启示：这些结果有助于多功能系统和通信技术，计划行为理论，实施意图理论以及从业者的研究。但是，这项研究的结果可能只限于现代城市中的用户。未来的研究可能会将这项研究扩展到一个任务维度，以比较不同的技术及其功能，并研究模式偏好。

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