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Business impact of executive coaching: demonstrating monetary value

机译：高管教练的业务影响：展示货币价值

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Purpose - The purpose of this paper is to increase understanding of the business impact of executive coaching and enhance the utilization of coaching throughout the firm. Design/methodology/approach - The ROI study consisted of a three-step process: understand the business value expected by the firm's senior leadership; document what staff have learned from coaching; explore how staff applied what they learned from coaching to create intangible and monetary value for the business. Findings - After the effects of coaching were isolated: monetary benefits were discounted by the isolation (interviewees were asked how much of the value did they attribute directly to their coaching experience) and error percentages; two extreme values were eliminated from the analysis, each totaling over half a million dollars; all monetary benefits were reduced by an additional 50 percent to ensure a conservative set of monetary benefits; coaching produced intangible and monetary benefits for seven out of eight business impact areas; and ROl of $3,268,325 (689 percent) Practical implications - Attaining business benefits requires taking a more proactive stance in how coaching is managed: ongoing measurement of the value of coaching should be linked to the achievement of specific business objectives and value propositions set by Booz Allen officers; periodic reviews of progress and business outcomes will suggest ways to increase business value and meet senior leader expectations. Originality/value - Provides leaders of executive development programs with an approach to assess the monetary value of executive coaching.
机译：目的-本文的目的是增进对高管教练业务影响的理解，并提高整个公司的教练利用率。设计/方法/方法-ROI研究包括三个步骤：了解公司高层领导期望的商业价值；记录员工从教练中学到的知识；探索员工如何运用从教练中学到的知识为企业创造无形和货币价值。调查结果-隔离教练的影响后：金钱的利益被隔离所折衷（受访者被问及他们直接归因于他们的教练经验多少价值）和错误率；分析中消除了两个极端价值，每个极端价值总计超过一百万美元；所有货币收益都额外减少了50％，以确保获得一组保守的货币收益；教练为八个业务影响领域中的七个产生了无形和金钱上的利益；和ROl为3,268,325美元（689％）的实际影响-要获得商业利益，就必须在管理教练的方式上采取更加积极的态度：对教练价值的持续衡量应与Booz Allen设定的特定业务目标和价值主张相联系。长官;对进度和业务成果进行定期审查将提出提高业务价值和满足高级领导者期望的方法。原创性/价值-为执行发展计划的领导者提供一种评估执行教练的金钱价值的方法。

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