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ROl on a shoe-string: strategies for resource-constrained environments

机译：事与愿违：资源受限环境的策略

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Purpose - Despite heightened interest in return-on-investment (ROI) and increased, accountability for training professionals to prove their bottom-line organizational value, many practitioners are deterred from comprehensive measurement and ROI evaluation due to concerns about the cost, time, and human resources necessary to fully implement the process. This article, the second in a two part series, aims to present best practice, cost savings approaches for developing a credible, economical ROI strategy. Design/methodology/approach - A systemic approach to measuring training's impact begins with an evaluation framework. For purposes of this article, Phillips' (1997) five-level framework for capturing the financial impact of training programs was referenced. Based upon over 20 years of research and global applications, Phillips' ROI model also includes techniques for isolating the impact of other variables, besides training, upon performance improvement. Findings - Many organizations around the globe are using cost-saving approaches so they can begin conducting ROI evaluation within their current budget while others use cost-saving approaches in order to increase the number of ROI studies they conduct. The ten cost saving approaches for measuring programs at the ROl level have been proven to significantly decrease resource requirements while still providing sound, credible data. Despite these factors, establishing an evaluation culture is no easy task. In many ways, implementing a system-wide ROI effort is similar to implementing a large-scale change initiative. Practical implications - Practical application of these cost-savings approaches allows the resource-constrained training function to present their work in terms of financial benefits that leaders understand and have come to expect. It is a vital step in establishing business partnerships that will enhance commitment for training programs, products, and services going forward. Originality/value - By evaluating training programs with the ROI in mind, training functions can be perceived in a more credible light. Programs aligned with organization strategy are offered, while others that add little value are redesigned and sometimes eliminated. Trainers, designers ant I developers can use the findings of an ROI evaluation to increase training alignment with business needs and to improve the efficiency of the training design, development, and delivery life cycle.
机译：目的-尽管人们对投资回报率（ROI）的兴趣日益浓厚，并且对培训专业人员以证明其底线组织价值的责任感日益增强，但由于担心成本，时间和成本，许多从业人员无法进行全面的衡量和ROI评估充分实施该流程所需的人力资源。本文是分两部分的第二部分，旨在介绍最佳实践，节省成本的方法，以开发可靠，经济的ROI策略。设计/方法/方法-评估培训影响的系统方法始于评估框架。出于本文的目的，引用了Phillips（1997）的五级框架来体现培训计划的财务影响。基于20多年的研究和全球应用，Phillips的ROI模型还包括用于隔离其他变量的技术，除了培训外，还可以改善绩效。发现-全球许多组织都在使用节省成本的方法，因此他们可以在当前预算范围内开始进行ROI评估，而其他组织则使用节省成本的方法来增加他们进行的ROI研究的数量。实践证明，在ROl级别上测量程序的十种节省成本的方法可以显着降低资源需求，同时仍然提供可靠的数据。尽管有这些因素，建立评估文化也不是一件容易的事。在许多方面，实施系统范围的ROI努力类似于实施大规模的变更计划。实际含义-这些节省成本的方法的实际应用使资源受限的培训职能可以根据领导者理解并期望的财务收益来介绍其工作。这是建立业务合作伙伴关系的关键一步，它将增强对未来培训计划，产品和服务的投入。独创性/价值-通过考虑ROI评估培训计划，可以更可靠地理解培训功能。提供了与组织策略保持一致的程序，而其他增值不大的程序则经过重新设计，有时甚至取消。培训人员，设计人员和开发人员可以使用ROI评估的结果来提高培训与业务需求的一致性，并提高培训设计，开发和交付生命周期的效率。

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