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Beyond policy agenda-setting: political actors' and journalists' perceptions of news media influence across all stages of the political process

机译：超越政策议程的制定：政治角色和新闻工作者对新闻媒体的看法在整个政治过程的各个阶段都会产生影响

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摘要

Although the relationship between politics and the media is a key topic in political communication research, the media's role during times of routine policy-making has rarely been addressed. Furthermore, studies of routine policy-making have generally focused on one policy stage, usually agenda-setting, whereas few have analysed the media's impact on the whole policy process. Still, the general view is that the news media matter in the early stages of the policy cycle but are non-influential during the formulation, implementation, and evaluation stages. This study queries these assumptions by taking a closer look at the news media's influence on all stages of the political process at both the theoretical and the empirical level. A quantitative survey explored how members of the German Bundestag, administration officers, associations and NGOs, researchers, PR staff, and journalists involved with energy policy (A/=338) perceive the media's influence across all policy stages. The results confirm that media coverage does indeed strongly influence the political agenda. However, the subsequent formulation, evaluation, and termination of policy stages are also affected, with only the implementation stage being less susceptible to media influence. The different groups of political actors and journalists surveyed mainly agreed upon the estimations of the strength of the media effects.
机译：尽管政治与媒体之间的关系是政治传播研究中的关键话题，但是在例行决策过程中，媒体的作用很少得到解决。此外，对常规决策的研究通常集中于一个政策阶段，通常是议程制定，而很少分析媒体对整个政策过程的影响。尽管如此，普遍的看法是新闻媒体在政策周期的早期阶段很重要，但在制定，实施和评估阶段没有影响。这项研究通过在理论和经验两个层面上仔细研究新闻媒体对政治过程各个阶段的影响，从而质疑了这些假设。定量调查探索了德国联邦议院议员，行政官员，协会和非政府组织，研究人员，公关人员和参与能源政策的记者（A / = 338）如何看待媒体在所有政策阶段的影响。结果证实，媒体报道确实确实在很大程度上影响了政治议程。但是，随后的制定，评估和终止政策阶段也会受到影响，只有实施阶段不太容易受到媒体的影响。接受调查的政治人物和新闻记者的不同群体主要同意对媒体效果强度的估计。

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