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INNOVATION AND KNOWLEDGE IN THE DIGITAL MEDIA SECTOR: AN INFORMATION ECONOMY APPROACH

机译：数字媒体领域的创新和知识：一种信息经济方法

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Academic research on service innovation has highlighted the distinct characteristics of services innovation, the knowledge complexes involved, and how services can be autonomous sites of innovation. It also highlights that successful services innovations are often not technology based but can depend on new organizational or managerial practices or marketing and distribution strategies. This paper makes an empirical and a conceptual contribution to this literature by focusing on one sub-sector of the services sector: digital media applications and services. Conceptually, this paper is interdisciplinary and draws upon a range of work on innovation and production in media and communication studies, innovation studies, evolutionary economics, and sociology. Empirically, this paper draws on ten years of qualitative case study research focused on innovation in the digital media sector in Ireland and, to a lesser extent, Europe. More specifically, we draw upon research on the internet, mobile, and games sectors. A key finding emerging from this research is that, despite the widespread popular and academic focus on technology and codified knowledge, a much broader knowledge base (particularly tacit, creative and non-technological knowledge) underpins successful innovative practices in digital media firms. This paper examines the combination of creative ideas and skills, social learning processes of content creators, management, market and business knowledge that underpin the development new digital media applications and services. It argues that a better understanding of the character of knowledge inputs and the innovative practices in digital media companies may contribute to a better understanding of innovation in the knowledge economy.
机译：关于服务创新的学术研究突出了服务创新的独特特征，所涉及的知识复合体以及服务如何成为自主创新的场所。它还强调，成功的服务创新通常不是基于技术的，而是可能取决于新的组织或管理实践或营销和分销策略。本文着重于服务业的一个子领域：数字媒体应用和服务，对这一文献做出了实证和概念上的贡献。从概念上讲，本文是跨学科的，并借鉴了媒体与传播研究，创新研究，进化经济学和社会学上有关创新和生产的一系列工作。从经验上讲，本文采用了十年的定性案例研究，重点研究了爱尔兰以及较小范围内的欧洲数字媒体领域的创新。更具体地说，我们借鉴了互联网，移动和游戏领域的研究。这项研究得出的一个关键发现是，尽管人们广泛关注和关注技术和编码知识，但更广泛的知识基础（尤其是隐性，创造性和非技术知识）为数字媒体公司成功的创新实践奠定了基础。本文研究了创意和技能，内容创建者的社会学习过程，管理，市场和业务知识的组合，这些组合为开发新的数字媒体应用程序和服务奠定了基础。它认为，更好地理解数字媒体公司中知识输入的特征和创新实践可能有助于更好地理解知识经济中的创新。

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