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Dressing up Tinderella: interrogating authenticity claims on the mobile dating app Tinder

机译:装扮灰姑娘:在移动约会应用Tinder上质疑真伪

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Mobile dating applications ('apps') have increased in popularity over recent years, with Tinder among the first to break into the mainstream heterosexual market. Since mobile dating intensifies the need to confirm that potential dates are not misrepresenting themselves and are safe to meet in person, Tinder's success indicates that it has allayed these concerns regarding the authenticity of its users. This article combines Giddens' conceptualization of authenticity, as the ability to reference a coherent biographical narrative, with Callon's sociology of translation to investigate Tinder's framing of authenticity within mobile dating. Applying a walkthrough method that interrogates Tinder's technological architecture, promotional materials, and related media, this hybrid theoretical framework is used to identify how Tinder configures an actor-network that establishes its app as the solution to users' concerns, enrols individuals in using its features in authenticity claims, and popularizes Tinder's framing across public discourse. This network of human and non-human actors frames authenticity as being established through one's Facebook profile and adherence to normative standards relating to age, gender, ethnicity, and socio-economic status. However, user discourses on other social media identify and challenge negative outcomes of this framing, with normativity fostering discrimination and Facebook verification failing to prevent abusive behaviour. This case study of Tinder paves the way for future investigation into user responses to its framing. Furthermore, it demonstrates the efficacy and broader applicability of this theoretical approach for identifying both human and technological influences on the construction of authenticity with digital media.
机译:近年来,移动约会应用程序(“ apps”)的普及程度不断提高,Tinder率先进入主流异性恋市场。由于移动约会增加了确认潜在日期不会歪曲自己并且可以安全地亲自见面的需求,因此Tinder的成功表明,它已消除了有关用户真实性的这些担忧。本文将吉登斯的真实性概念化(作为引用连贯的传记叙事的能力)与卡隆的翻译社会学相结合,以研究Tinder在移动约会中对真实性的构架。该混合理论框架采用了遍历Tinder技术架构,促销材料和相关媒体的演练方法,用于识别Tinder如何配置演员网络,该演员网络将其应用程序建立为用户关注的解决方案,并吸引个人使用其功能真实性方面的主张,并在公共话语中推广Tinder的框架。这种人类和非人类参与者网络构成了真实性,即通过一个人的Facebook个人资料建立并遵循与年龄,性别,种族和社会经济地位有关的规范性标准。但是,其他社交媒体上的用户话语识别并挑战了该框架的负面结果,规范性加剧了歧视,Facebook验证未能防止滥用行为。 Tinder的这个案例研究为将来调查用户对其构架的响应铺平了道路。此外,它证明了这种理论方法的有效性和更广泛的适用性,可用于识别人和技术对数字媒体真实性构建的影响。

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