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Modes of information seeking: Developing personas of humanities scholars

机译：信息寻求方式：人文学者的发展型态

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Persona is increasingly used to create a model that represents user behaviour. This requires a thorough understanding of users' information-seeking behaviour, their goals, their expectations, their needs, and their forms of action. The objective of this study is to use personas to gain insight into the information seeking activities of humanities scholars. The humanities scholars at Yarmouk University Jordan, which is situated in an ICT-enriched setting, are selected as a case. Five models of information seeking behaviour are integrated to be the conceptual model of this study. Seven modes of active information seeking emerged from the research findings: a) decision to seek information by the scholars or intermediary, b) exploration, c) monitoring, d) accessing, e) categorization, f) purification, and g) satisfaction. The four personas uncovered in this study had different judgments of information seeking, depending on their computer literacy and the types and formats of information sources needed. Similarly, the personas had different priority lists on exploring, monitoring, accessing, categorizing and purifying information. However, the reaction of satisfaction after the search closure was similar in all personas. Using personas as a precise description of a typical library user and what he or she wishes to accomplish provides a clear picture of humanities scholars' information seeking behaviour. This may lead to a better understanding of the information seeking activities and strategies they believe can address their information needs. Knowing users' information seeking behaviour is crucial for librarians in order to provide suitable information sources and desirable library services. The library management can use the personas to focus on the unique goals of a specific person to develop a product and service that satisfies the needs of various library users.
机译：使用Persona来创建代表用户行为的模型。这就要求对用户的信息寻求行为，他们的目标，他们的期望，他们的需求以及他们的行动形式有透彻的了解。这项研究的目的是利用角色来深入了解人文学者的信息寻求活动。选址在ICT丰富的约旦Yarmouk大学的人文学者作为案例。五个信息寻求行为模型被整合为本研究的概念模型。从研究结果中发现了主动信息搜寻的七种模式：a）由学者或中介机构决定寻找信息，b）探索，c）监视，d）访问，e）分类，f）净化，以及g）满意。本研究中发现的四个角色对信息搜寻的判断不同，这取决于他们的计算机素养以及所需信息源的类型和格式。同样，在浏览，监视，访问，分类和净化信息方面，角色有不同的优先级列表。但是，在搜索结束后，所有角色的满意度反应都相似。使用角色作为典型图书馆用户的精确描述以及他或她希望完成的工作，可以清楚地看到人文学科学者寻求行为的信息。这可以使他们更好地了解他们认为可以满足其信息需求的信息搜索活动和策略。为了提供合适的信息源和理想的图书馆服务，了解用户的信息搜寻行为对于图书馆员至关重要。图书馆管理人员可以使用角色来专注于特定人员的独特目标，从而开发出满足各种图书馆用户需求的产品和服务。

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