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Using social power and influence to mobilise the supply chain into knowledge sharing: A case in insurance

机译:利用社会力量和影响力动员供应链进行知识共享:保险业案例

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摘要

The paper explores the antecedent effects of social influences arising from buyer power and supplier competition on knowledge sharing behaviours within a horizontal supply chain. A 2-year long empirical study examining web posts from a dedicated social supplier platform (SSN), together with interview and 'conversational' data over a similar time period was conducted within insurance claims. The findings show social power and influence play a powerful role in supporting knowledge sharing even in typically competitive supply chains where information and knowledge exchange is usually guarded.
机译:本文探讨了购买力和供应商竞争对社会的影响对水平供应链中知识共享行为的前期影响。在保险理赔范围内,进行了为期两年的实证研究,研究了来自专用社交供应商平台(SSN)的网络帖子,以及在相同时间段内的访谈和“对话”数据。研究结果表明,社会力量和影响力在支持知识共享中也发挥着重要作用,即使在通常竞争激烈的供应链中,信息和知识交流也受到严格保护。

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