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Communicating Environmental Sciences: Public Discourse and Policy Development

机译:传播环境科学:公共话语和政策制定

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摘要

Science communication is a rapidly evolving field thatrnattracts increasing attention from all types of research andrneducational institutions. Scientists are now required torndisseminate scientific discoveries and knowledge, navigatingrntheir way through a process they are largely unfamiliar with.rnAlthough the motivation for science communication variesrnfrom blowing one’s own horn to educating the community inrnorder to influence policy, the value of public engagement isrnpredicted to increase exponentially. Most scientists preparernfor their added role in communication by focusing onrnacquiring skills such as adopting a nontechnical writing andrnpublic speaking style, understanding the most currentrninformation technologies, and becoming involved in onlinernsocial networks. Often, their outreach strategy emphasizes arnstandard lecturer outlook while attempting to make scientificrndiscoveries accessible or appealing to nonexperts.
机译:科学传播是一个快速发展的领域,吸引了所有类型的研究和教育机构的关注。现在要求科学家散布科学发现和知识,在很大程度上不熟悉的过程中进行导航。尽管科学交流的动机从吹牛角到教育社区无序影响政策,但公众参与的价值预计将成倍增长。大多数科学家通过专注于获得技能(例如采用非技术性写作和公开演讲风格,了解最新的信息技术以及参与在线社交网络)来为自己在交流中的附加作用做准备。通常,他们的宣传策略强调讲师标准的观点,同时试图使科学发现更容易获得或吸引非专家。

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