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Exploring Perceptions of Bitcoin Adoption: The South African Virtual Community Perspective

机译:探索比特币采用的观念:南非虚拟社区的观点

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Aim/Purpose This paper explored the factors (enablers and barriers) that affect Bitcoin adoption in South Africa, a Sub-Saharan country with the high potential for Bitcoin adoption. Background In recent years, Bitcoin has seen a rapid growth as a virtual cryptocurrency throughout the world. Bitcoin is a protocol which allows value to be exchanged over the internet without a central bank or intermediary. Cryptocurrencies such as Bitcoin are technological tools that arguably can contribute to reducing transactions costs. This paper explored the factors that affect Bitcoin adoption in South Africa, a Sub-Saharan country with the high potential for Bitcoin adoption, as little is known about the factors that affect Bitcoin adoption and the barriers to adoption. Methodology A quantitative questionnaire was distributed to South African virtual communities where Bitcoin is a topic of interest, and 237 quantitative responses were received, along with 212 open-ended comments. Contribution This research contributes to the body of knowledge in information systems by providing insights into factors that affect Bitcoin adoption in South Africa. It raises awareness of incentives and barriers to Bitcoin adoption at a time when financial literacy is a crucial issue both in South Africa and worldwide. Findings The results indicate that perceived benefit, attitude towards Bitcoin, subjective norm, and perceived behavioral control direcdy affected the participants' intentions to use Bitcoin. Perceived benefit, usefulness, ease of use, and trust-related risk were found to indirectly affect intention to use Bitcoin. Further, it emerges that the barriers to Bitcoin adoption in South Africa consist of the complex nature of Bitcoin and its high degree of volatility. Recommendations for Practitioners Bitcoin can contribute to reducing transactions costs, but factors that affect adoption and the barriers to adoption should be taken into consideration. These findings can inform systems and software developers to develop applications that make managing Bitcoin keys and transacting using Bitcoin less complex and more intuitive for end users. Recommendations for Researchers Bitcoin adoption in South Africa is a topic that has not been previously researched. Researchers could research similarities or differences in the various constructs that were used in this research model. Impact on Society South African Bitcoin users consider it as a universal currency that makes cross-border payments cheaper. A large number of refugees and workers in South Africa make regular payments across borders. Bitcoin could reduce the costs of these transfers. Future Research Future research could explore Bitcoin (and other cryptocurrencies) adoption in other developing countries. Researchers could look at factors that influence cryptocurrency adoption in general. The factors affecting adoption of other cryptocurrencies can be compared to the results of this study, and similarities and differences can thus be identified.
机译:目的/目的本文探讨了影响南非比特币采用的因素(促成因素和障碍),南非是撒哈拉以南国家,具有很高的比特币采用潜力。背景技术近年来,比特币已经作为一种虚拟的虚拟货币在全世界范围内得到了迅速的发展。比特币是一种协议,它允许在没有中央银行或中介机构的情况下通过互联网交换价值。诸如比特币之类的加密货币可以说是有助于降低交易成本的技术工具。本文探讨了影响南非比特币采用的因素,南非是撒哈拉以南国家,具有很高的比特币采用潜力,而对于影响比特币采用的因素和采用的障碍知之甚少。方法论向南非的虚拟社区分发了定量调查问卷,在该社区中,比特币成为人们关注的话题,共收到237个定量答复以及212条开放式评论。贡献这项研究通过提供影响南非比特币采用的因素的见解,为信息系统中的知识体系做出了贡献。在南非和全球范围内,金融知识成为一个至关重要的问题时,它提高了人们对采用比特币的动机和障碍的意识。结果结果表明,感知收益,对比特币的态度,主观规范以及感知的行为控制偏差影响了参与者使用比特币的意图。人们发现感知的利益,有用性,易用性以及与信任相关的风险会间接影响使用比特币的意图。此外,事实证明,南非采用比特币的障碍包括比特币的复杂性和高度波动性。给从业者的建议比特币可有助于降低交易成本,但应考虑影响采用的因素和采用的障碍。这些发现可以通知系统和软件开发人员开发应用程序,从而使管理比特币密钥和使用比特币进行交易对最终用户而言变得更简单,更直观。给研究人员的建议南非采用比特币是一个以前没有研究过的话题。研究人员可以研究此研究模型中使用的各种构造的相似性或差异。对社会的影响南非比特币用户认为它是一种通用货币,可以降低跨境支付的费用。南非的大量难民和工人定期跨境付款。比特币可以减少这些转移的成本。未来研究未来研究可以探索其他发展中国家采用比特币(和其他加密货币)的方法。研究人员可以研究总体上影响加密货币采用的因素。可以将影响采用其他加密货币的因素与这项研究的结果进行比较,从而可以确定出相似之处和不同之处。

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