...
  • 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>International Journal of Electronic Business >Website content and design in SME: insights from Portugal
【24h】

Website content and design in SME: insights from Portugal

机译：中小企业的网站内容和设计：葡萄牙的见解

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Although there is a vast amount of literature on website evaluation, relatively little has been written about the analysis of websites of small and mediunl-sized enterprises (SME). This paper examines a comprehensive set of content and design features of 915 websites of Portuguese SME, as well as the relationship between these features and enterprise size. The results indicate that the majority of the websites are used to convey information, rather than to make transactions, support networking and collaboration or to interact dynamically with users. Accessibility or privacy and security features are not common among websites. Web 2.0 features have a low presence in SME websites, but social media emerged as a construct. In contrast with existing literature, the study has found that website content and design features are positively related with enterprise size. The contributions and implications are discussed together with avenues for further research.
机译：尽管有关网站评估的文献很多，但有关中小型企业（SME）网站分析的文献很少。本文研究了915家葡萄牙SME网站的内容和设计功能，以及这些功能与企业规模之间的关系。结果表明，大多数网站用于传达信息，而不是进行交易，支持联网和协作或与用户动态交互。可访问性或隐私和安全功能在网站之间并不常见。 Web 2.0功能在SME网站中的占有率较低，但是社交媒体是一种结构。与现有文献相反，该研究发现网站内容和设计特征与企业规模呈正相关。讨论了其贡献和含义以及进一步研究的途径。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号