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Rural female entrepreneurs: rational choices and socio-economic development

机译：农村女企业家：理性选择与社会经济发展

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This research paper questions the efficacy of some of the measurements applied to the contribution of female led rural enterprises (FLREs) when matched against the family, social and community contributions of the owners. It explores the Becker's (1993) typically neo-classical approach, to measurement which is diametrically opposed to Granovetter's (1985) socio-economic stance. Questionnaire responses (n.559) were received and analysed examining the economic, social and community make up of FLREs. Many of the enterprises were what would be considered lifestyle businesses in terms of turnover. However, in terms of community sustainability their contribution was significant. The paper then goes on challenge the prevailing perception of the value and contribution of both the rural (lifestyle) and the growth enterprise and offers data to better inform policy for economic development and business support for female led enterprises in rural areas.
机译：本研究论文质疑了与业主的家庭，社会和社区贡献相匹配的，应用于女性主导的农村企业（FLRE）贡献的一些衡量方法的有效性。它探讨了贝克尔（1993）的典型新古典方法，这种测量方法与格兰诺维特（1985）的社会经济立场截然相反。收到并回答了问卷调查表（编号559），检查了FLRE的经济，社会和社区组成。就营业额而言，许多企业被视为生活方式企业。但是，就社区可持续性而言，他们的贡献是巨大的。然后，本文继续挑战人们对农村（生活方式）和成长型企业的价值和贡献的普遍认识，并提供数据以更好地为农村地区的女性主导企业提供经济发展政策和商业支持方面的信息。

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