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首页> 外文期刊>International Journal of Innovation and Technology Management >HYBRID MODELING APPROACH TO COMPETITIVENESS THROUGH FAST STRATEGY
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HYBRID MODELING APPROACH TO COMPETITIVENESS THROUGH FAST STRATEGY

机译：通过快速战略实现竞争优势的混合建模方法

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摘要

Understanding the sources of sustained competitive advantage is the fundamental task of strategic management research. An interesting concept of fast strategy has emerged, which builds a firm's competitiveness from its ability to react to change more rapidly than its competitors. We approach this concept with a simulation model based on a hybrid modeling technique. The simulation model is used to test the profitability of the fast strategy concept in different business environment conditions. The theoretical finding of our study supports the fast strategy concept and shows that there are some internal and external factors that control the value of agility. The methodological finding of this work is that the hybrid modeling technique offers an interesting platform for understanding the effects of environmental dynamics in strategic and technology management research.
机译：了解持续竞争优势的来源是战略管理研究的基本任务。一个快速战略的有趣概念已经出现，它通过公司比竞争对手更快地做出改变的能力来建立公司的竞争力。我们通过基于混合建模技术的仿真模型来实现这一概念。仿真模型用于测试不同业务环境条件下快速策略概念的盈利能力。我们研究的理论发现支持快速策略的概念，并表明存在一些控制敏捷性价值的内部和外部因素。这项工作的方法学发现是，混合建模技术提供了一个有趣的平台，用于了解战略和技术管理研究中环境动力学的影响。

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