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A Methodology of Evaluating Service Value based on the Service Field Concept and Its Application to Evaluation of Attractiveness in Sightseeing

机译:基于服务领域概念的服务价值评估方法及其在旅游景点吸引力评估中的应用

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摘要

Much research has been carried out on evaluating service quality. But, there have been no previous methodology which can measure and evaluate service value mathematically. In this paper the authors discuss the concept of a service field and its application to evaluate service value, which is analogous to the electro-magnetic field in physics. For evaluating service value numerically, service value is defined by an inner product of a provider's service attribute vector and a user's requirement attribute vector. In order to demonstrate the effectiveness, the proposed method is then applied to the evaluation of attractiveness in sightseeing. This mathematical model seems to be useful in evaluating the effectiveness of service theoretically.
机译:在评估服务质量方面已经进行了很多研究。但是,没有以前的方法可以数学地测量和评估服务价值。在本文中,作者讨论了服务领域的概念及其在服务价值评估中的应用,这类似于物理学中的电磁场。为了通过数值评估服务价值,服务价值由提供者的服务属性向量和用户的需求属性向量的内积定义。为了证明其有效性,将提出的方法应用于观光吸引力的评价。这个数学模型似乎在理论上评估服务有效性方面很有用。

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