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首页> 外文期刊>International Journal of Management and Enterprise Development >Corporate Social Responsibility and the Chief Executive Officer: determinants of a positive strategic intention towards Corporate Social Responsibility
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Corporate Social Responsibility and the Chief Executive Officer: determinants of a positive strategic intention towards Corporate Social Responsibility

机译:企业社会责任和首席执行官:决定企业社会责任的积极战略意图的决定因素

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摘要

Corporate Social Responsibility (CSR) has evolved from mere social philanthropy to its present conceptualisation as a distinct organisational strategy. This study treats CSR as a strategic decision, and focuses on the sense-making process of the Chief Executive Officer (CEO) with respect to pro-CSR intent. We consider collectively multiple structural determinants including personal values, stakeholder culture and environmental munificence and relate them to an intention by the CEO to act in a socially responsible manner.
机译:企业社会责任(CSR)已从单纯的社会慈善事业演变为目前作为一种独特的组织战略的概念化。这项研究将企业社会责任视为一项战略决策,并侧重于首席执行官(CEO)关于促进企业社会责任意图的理性决策过程。我们共同考虑多个结构性决定因素,包括个人价值观,利益相关者文化和环境才能,并将其与首席执行官意图以对社会负责的方式行事的意图联系起来。

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