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首页> 外文期刊>International Journal of Micrographics & Optical Technology >Asset Creation, Mining, Management... Broadcasters Learning to Do More for Less
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Asset Creation, Mining, Management... Broadcasters Learning to Do More for Less

机译：资产创建，采矿，管理...广播公司学习事半功倍

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摘要

Networks, local stations, cable groups and companies are quickly finding that they can do more for less and they can take advantage of content long ago shoved into drawers, closets and basements. Big (and expensive) production capabilities are rapidly being replaced with low-cost, high-performance PCs, video production software, DVD production devices and large - very large - video asset libraries. Consumer electronics products have quickly moved up-scale in capabilities and features while more far-sighted broadcast hardware and software producers have been moved down the food chain with compact, easier-to-use, more powerful and more economic solutions. In between a totally new product category has emerged- digital asset management. It was clearly obvious at this year's National Association of Broadcast (NAB) conference in Las Vegas as long-time, established exhibitors struggled to show how they fit into the new market category. At the same time, firms from the CE and IT industries boldly staked their claim on helping firms create, produce, manage and use new and existing video content.
机译：网络，本地电台，有线电视集团和公司迅速发现他们可以花更少的钱做更多的事情，而且他们可以利用很久以前充入抽屉，壁橱和地下室的内容。大型（昂贵）的生产能力正迅速被低成本，高性能的PC，视频制作软件，DVD生产设备以及大型（非常大的）视频资产库所取代。消费类电子产品已经迅速提升了功能和特性，同时，具有远见卓识的广播硬件和软件生产商已经通过紧凑，易于使用，功能更强大和更经济的解决方案在食物链中转移。在这两者之间出现了一个全新的产品类别-数字资产管理。在今年的美国国家广播电视协会（NAB）拉斯维加斯会议上，很明显很明显，长期的老牌参展商都在努力展示它们如何适应新的市场类别。同时，来自CE和IT行业的公司大胆主张可以帮助公司创建，生产，管理和使用新的和现有的视频内容。

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