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Assessing the impact of drop-shipping fulfilment operations on the upstream supply chain

机译:评估托运履行操作对上游供应链的影响

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摘要

The use of drop-shipping strategies, the practice where end-consumer orders are fulfilled directly from upstream suppliers upon a retailer's request, has grown in popularity. Due in large part to the growth of online retailing and the increased focus on integrated omni-channel fulfilment, retailers continue to express the strategic urgency of drop-shipping operations. In a broader sense, the concept of drop-shipping represents a new and emerging aspect of the supply chain triad phenomenon, where a buyer contracts with a supplier to deliver services directly to the buyer's customer. In order to more fully understand the operational nuances and upstream impacts of triadic service supply chain relationships, we adopt a qualitative research methodology to investigate suppliers in the service triad, a perspective that has been, to-date, under-researched. By exploring these issues in the context of the drop-shipping service triad, we more specifically shed light on the processes and operational challenges that suppliers face when assuming the bridge position in drop-shipping service triads. Therefore, this research extends the current drop-shipping literature by shifting the research focus away from retailers to suppliers; and hence, shifting the focus from strategic use of drop-shipping towards a more tactical/operational perspective by exploring those who carry out drop-shipping operations.
机译:托运策略的使用已经越来越普及,这种策略是根据零售商的要求直接从上游供应商处满足最终消费者的订单。很大程度上是由于在线零售的增长以及对集成式全渠道产品的日益关注,零售商继续表达了直接运输业务的战略紧迫性。从更广泛的意义上讲,托运概念代表了供应链三合会现象的一个新出现的方面,即买方与供应商签订合同,直接向买方的客户提供服务。为了更全面地了解三合会服务供应链关系的运营细微差别和上游影响,我们采用定性研究方法对服务三合会中的供应商进行调查,这一观点迄今尚未得到充分研究。通过在托运服务三合会的背景下探索这些问题,我们更具体地阐明了供应商在担任托运服务三合会中的桥梁职位时面临的流程和运营挑战。因此,本研究通过将研究重点从零售商转移到供应商,扩展了当前的直接运输文献。因此,通过探索进行直接托运业务的人员,将重点从战略性使用直接托运业务转移到更具战术/操作角度。

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