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Multidimensional engagement and store performance: The perspective of frontline retail employees

机译:多维参与度和商店绩效:前线零售员工的观点

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Purpose - The purpose of this paper is to examine the effect of multidimensional engagement (job engagement and organization engagement) on retail stores' performance directly and indirectly through job performance and job satisfaction. Design/methodology/approach - Data were collected from frontline retail store employees. A variance-based structural equation modeling (PLS) is used to examine the relationships between multidimensional engagement, job performance, job satisfaction, and store performance. The bootstrap method was applied to examine the mediation role of job performance and job satisfaction. Findings - This study supports the existence of a multi-dimension engagement consisting of job engagement and organization engagement and the relationship between these engagements. Further, this study reveals that job engagement and organization engagement are important determinants of store performance. Practical implications - This study provides an avenue for retail store managers to increase their store performance through the development of employee engagement. To improve the store performance, this study suggests that store managers provide a challenging job and encourage employees to use their creativity in serving customers. It is also important to store managers to support employees in performing their jobs, including procedural fairness in stores. Originality/value - This study is one of the first attempts to examine the effect of multidimensional engagement on organization performance at a business unit level (retail store).
机译:目的-本文的目的是通过工作绩效和工作满意度直接或间接地研究多维参与(工作参与和组织参与)对零售商店绩效的影响。设计/方法/方法-数据是从一线零售商店的员工那里收集的。基于差异的结构方程模型(PLS)用于检查多维参与度,工作绩效,工作满意度和商店绩效之间的关系。自举法用于检验工作绩效和工作满意度的中介作用。调查结果-该研究支持多维参与的存在,包括工作参与和组织参与以及这些参与之间的关系。此外,这项研究表明,工作投入和组织投入是商店绩效的重要决定因素。实际意义-这项研究为零售商店经理提供了一条途径,可以通过提高员工敬业度来提高商店绩效。为了提高商店的绩效,这项研究建议商店经理提供具有挑战性的工作,并鼓励员工利用自己的创造力来服务客户。商店经理要支持员工执行工作,包括商店中的程序公平性,这一点也很重要。原创性/价值-这项研究是研究多维参与对业务部门级别(零售商店)组织绩效的影响的首批尝试之一。

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