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Arcs of communication and small- and medium-sized enterprise performance

机译：通信弧与中小企业绩效

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Purpose - The purpose of this paper is to analyse the information shared by SMEs with their main customers and suppliers and its implications on their performance. Design/methodology/approach - The paper puts forward the concept of arcs of communication based on the frequency and direction of the information exchanged by SMEs with their main customers and suppliers. SMEs are classified by the arc of communication they belong to using data from a survey carried out in the Canary Islands (Spain). The Rasch Measurement Theory is applied. Findings - The largest group of small- and medium-sized enterprises (SMEs) shares information frequently with both customers and suppliers (broad arc of communication). Differences were detected in the performance of SMEs belonging to this broad arc, as well as, in those firms that communicated frequently with their main suppliers (asymmetrical arc of communication towards suppliers). In both cases, these firms were better than their competitors in innovation. Practical implications - This study demonstrates the need for better management of the links between SMEs and their suppliers and with their customers in accordance with their strategies, promoting a greater cooperative behaviour throughout the supply chain. Originality/value - SMEs' customers and suppliers are their main sources of information compared to large firms, which have greater resources to search for and acquire information. This paper investigates the information exchanged by SMEs with their main customers and suppliers from a strategic focus by adding to the literature the concept of arcs of communication. It also has the added value of applying the Rasch Measurement Theory (Rasch, 1960/1980).
机译：目的-本文的目的是分析中小企业与其主要客户和供应商共享的信息及其对绩效的影响。设计/方法/方法-本文根据中小企业与主要客户和供应商交换的信息的频率和方向，提出了通信弧的概念。中小企业使用在加那利群岛（西班牙）进行的一项调查得出的数据，按照所属的交流类别进行分类。应用拉希测量理论。调查结果-最大的一组中小企业（SME）经常与客户和供应商共享信息（广泛的交流）。在属于这一广泛弧线的中小型企业以及与主要供应商进行频繁交流的公司（与供应商之间的交流弧线不对称）之间，发现了业绩差异。在这两种情况下，这些公司在创新方面都优于竞争对手。实际意义-这项研究表明，有必要根据中小型企业的战略更好地管理中小型企业与其供应商之间以及与客户之间的联系，从而促进整个供应链中更大的合作行为。原创性/价值-与大型公司相比，中小企业的客户和供应商是他们的主要信息来源，大型公司拥有更多的资源来搜索和获取信息。本文从战略重点研究了中小企业与主要客户和供应商交换的信息，方法是在文献中增加交流弧的概念。它还具有应用Rasch测量理论（Rasch，1960/1980）的附加价值。

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