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首页> 外文期刊>The journal of applied business research >Combining Business Intelligence And Stock Market Data: A Primer For Data Analytics And Business Intelligence
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Combining Business Intelligence And Stock Market Data: A Primer For Data Analytics And Business Intelligence

机译:结合商业智能和股市数据:数据分析和商业智能入门

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摘要

Business Intelligence (BI) has become indispensible to modern business decision-making. Organizations rely on BI to interpret the mass amounts of data circulating throughout the world. However, integration of BI into university business programs does not parallel industry demands. The purpose of this paper is to introduce an innovative business intelligence project tutorial for Information Systems (IS) education. The applied tutorial was designed to help students learn how to design and publish a report using SQL Server Reporting Services to analyze current stock market data. This tutorial exposes students to the decision-making power derived from raw data analysis and assists in development of business professionals who can maximize profitability through effective use of business intelligence.
机译:商业智能(BI)已成为现代商业决策不可缺少的一部分。组织依靠BI来解释遍及全球的海量数据。但是,将BI集成到大学业务计划中并不能满足行业需求。本文的目的是为信息系统(IS)教育介绍一个创新的商业智能项目教程。该实用教程旨在帮助学生学习如何使用SQL Server Reporting Services分析和分析当前的股市数据,并设计和发布报告。本教程向学生展示源自原始数据分析的决策权,并帮助发展可以通过有效利用商业智能最大化利润的商业专业人员。

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