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Post-truth propaganda: heuristic processing of political fake news on Facebook during the 2016 U.S. presidential election

机译:后真理宣传:2016年美国总统选举中Facebook上的政治假新闻的启发式处理

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摘要

During the 2016 United States presidential election, social media was a popular source of political news. In the three months preceding the election day, there was an exponential increase in the propagation of fake political news stories on social media. Using propaganda theory as the situating framework, this study conducts a qualitative textual analysis of 18 of the most popular of these fake news stories. The results reveal how propagandist elements were used to mislead readers, likely activating heuristic rather than systematic psychological information processing. We propose for further testing a theoretical model of heuristic processing of political fake news that may help explain how such news compels belief.
机译:在2016年美国总统选举中,社会媒体是一个受欢迎的政治新闻来源。 在选举日之前的三个月内,假冒政治新闻故事对社交媒体的传播。 使用宣传理论作为情况框架,本研究对这些假新闻故事中最受欢迎的18个定性分析进行了定性的文本分析。 结果揭示了如何宣传主义元素用于误导读者,可能激活启发式而不是系统的心理信息处理。 我们建议进一步测试政治假新闻的启发式处理的理论模型,这可能有助于解释这些新闻迫害的信念。

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