Media Representations of Race, Prototypicality, and Policy Reasoning: An Application of Self-Categorization Theory

Dana E. Mastro; Maria A. Kopacz

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Media Representations of Race, Prototypicality, and Policy Reasoning: An Application of Self-Categorization Theory

机译：种族，原型和政策推理的媒体表现：自我分类理论的应用

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The present study tests the policy reasoning model presented by Tan, Fujioka, and Tan (2000), which identifies media use as the exogenous variable in a causal chain predicting race-based policy reasoning among Whites (including stereotypes as an endogenous variable). Whereas Tan et al. posit that positive-negative evaluations of minority TV portrayals predict real-world stereotypic responses, ultimately influencing policy decisions, it is proposed here that prototypicality is a better predictor of evaluative responses in this context. Consistent with these predictions, path analytic tests of both models reveal that the prototypicality-based model offers a better fit with the data.

机译：本研究测试了Tan，Fujioka和Tan（2000）提出的政策推理模型，该模型将媒体使用确定为预测白人之间基于种族的政策推理的因果链中的外生变量（包括定型为内生变量）。而谭等。假定少数电视刻画的正负评估可以预测现实世界中的刻板印象反应，最终影响政策决策，因此在此情况下，原型性是评估反应的更好预测者。与这些预测一致，两个模型的路径分析测试都表明，基于原型的模型可以更好地拟合数据。

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来源
《Journal of broadcasting & electronic media》 |2006年第2期|p.305-322|共18页
作者
Dana E. Mastro; Maria A. Kopacz;
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作者单位

Department of Communication at the University of Arizona;

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收录信息美国《科学引文索引》(SCI);
原文格式 PDF
正文语种 eng
中图分类文化、科学、教育、体育;
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Media Representations of Race, Prototypicality, and Policy Reasoning: An Application of Self-Categorization Theory

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