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Contextualizing Corporate Political Responsibilities: Neoliberal CSR in Historical Perspective

机译：企业政治责任的语境化：历史视角下的新自由主义企业社会责任

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摘要

This article provides a historical contextualization of Corporate Social Responsibility (CSR) and its political role. CSR, we propose, is one form of business-society interactions reflecting a unique ideological framing. To make that argument, we compare contemporary CSR with two historical ideal-types. We explore in turn paternalism in nineteenth century Europe and managerial trusteeship in early twentieth century US. We outline how the political responsibilities of business were constructed, negotiated, and practiced in both cases. This historical contextualization shows that the frontier between economy and polity has always been blurry and shifting and that firms have played a political role for a very long time. It also allows us to show how the nature, extent, and impact of that political role changed through history and co-evolved in particular with shifts in dominant ideologies. Globalization, in that context, is not the driver of the political role of the firm but a moderating phenomenon contributing significantly to the dynamics of this shift. The comparison between paternalism, trusteeship, and contemporary CSR points to what can be seen as functional equivalents-alternative patterns of business-society interactions that each correspond, historically, to unique and distinct ideological frames. We conclude by drawing implications for future theorizing on (political) CSR and stakeholder democracy.
机译：本文提供了企业社会责任（CSR）及其政治角色的历史背景。我们提出，企业社会责任是一种反映独特意识形态框架的商业社会互动形式。为此，我们将当代的企业社会责任与两种历史的理想类型进行了比较。我们依次探讨了19世纪欧洲的家长制和20世纪初的美国管理托管制。我们概述了在这两种情况下如何构建，谈判和实践企业的政治责任。这种历史背景表明，经济与政体之间的边界一直是模糊和转移的，并且企业在很长一段时间内都发挥了政治作用。它也使我们能够展示这种政治角色的性质，程度和影响是如何随着历史而改变的，尤其是随着主要意识形态的变化而共同演变。在这种情况下，全球化不是公司政治角色的驱动力，而是一种缓和现象，极大地促进了这种转变的动力。父权制，托管制和当代企业社会责任之间的比较表明，可以将商业-社会互动的功能对等或替代模式视为历史，每个模式都对应于独特而独特的意识形态框架。最后，我们总结了对未来（政治）企业社会责任和利益相关者民主理论的启示。

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