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Procedural and Distributive Fairness: Determinants of Overall Price Fairness

机译:程序和分配公平:总体价格公平的决定因素

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摘要

The present research isolates the fairness assessment of the process used by the retailer to set a price, as well as the distributive fairness of the price compared to the price that others are offered, and examines the combined effect of procedural fairness and distributive fairness on overall price fairness. Two experimental studies examine procedural and distributive fairness effects on overall price fairness. In study 1, procedural fairness and distributive fairness are manipulated and found to interact to bring about overall price fairness. In study 2, suspicion toward the seller is found to mediate the relationship between procedural fairness and overall price fairness when the price is disadvantageous.
机译:本研究隔离了零售商用于设置价格的过程的公平性评估,以及与其他人提供的价格相比的价格分配公平性,并考察了程序公平性和分配公平性对整体定价的综合影响。价格公平。两项实验研究检验了程序和分配公平对整体价格公平的影响。在研究1中,对程序公平和分配公平进行了操纵,并发现它们相互影响以实现整体价格公平。在研究2中,当价格不利时,发现对卖方的怀疑介导了程序公平与整体价格公平之间的关系。

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