• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>Journal of Business Research >Early or Late? Entry timing in online IT service markets and the moderating effects of market characteristics
【24h】

Early or Late? Entry timing in online IT service markets and the moderating effects of market characteristics

机译：早或晚？在线IT服务市场的入门时间和市场特征的调节效果

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Market entry timing, which is also known as entry order, has been proven to significantly influence firm performance under different circumstances. The inherent nature of the online context and IT services complicates the relationship between entry timing and firm performance. This study empirically examined entry timing effects in the online IT service market and the moderating effects of market characteristics. With a unique dataset collected from an online IT service platform, we discovered that entry timing has a U-shaped effect on firm performance: both early and late entry resulted in superior performance to that of intermediate entry. We also revealed that market growth moderates these curvilinear entry timing effects, with both early and late entrants benefiting more in high-growth markets than they did in low-growth markets. The results of this research enrich the relevant entry timing theories by examining entry timing effects in emerging marketplaces and the contingencies of markets.
机译：在不同情况下，市场入口时序也被证明是在不同情况下显着影响公司性能。在线上下文和IT服务的固有性质使入口时间和公司性能之间的关系复杂化。本研究在线IT服务市场和市场特征的调节效果进行了经验审查的入门时间效应。通过从在线IT服务平台收集的独特数据集，我们发现进入时机对公司性能有U形效果：早期和晚期入口都会导致中间条目的卓越性能。我们还透露，市场增长促进了这些曲线入口时序效应，早期和晚期进入者都在高增长市场中受益于低增长市场。该研究的结果通过检查新兴市场和市场意外的进入时机效应来丰富相关的进入计时理论。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号