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How can entrepreneurs benefit from user knowledge to create innovation in the digital services sector?

机译:企业家如何利益来自用户知识,以创造数字服务部门的创新?

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The paper focuses attention on the value of user knowledge to entrepreneurs and addresses an important gap in current literature concerning entrepreneurial activity, user knowledge and innovation in digital services. Drawing on the entrepreneurship and innovation literatures, the paper highlights the challenges posed by the application of user knowledge to digital services and outlines a novel unit of analysis for the examination of entrepreneurial activity. The Innovation Opportunity Space framework is introduced and applied to the analysis of giffgaff, a UK-based mobile telephony supplier. This case is employed in order to explore the boundaries of the current understanding of entrepreneurial knowledge networks, user knowledge and innovation. The theoretical contribution of the paper proposes a reappraisal of the notion of spillovers, user knowledge and firm boundaries in the digital services sector. The paper concludes by outlining directions for further research in this area.
机译:本文侧重于对企业家的用户知识的价值,并解决了当前文献的重要缺口,了解有关数字服务的企业活动,用户知识和创新。借鉴创业与创新文献,该文件突出了用户知识对数字服务的应用构成的挑战,并概述了一种新颖的分析单位,以检查企业活动。介绍了创新机会空间框架,并应用于英国移动电话供应商GiffGaff的分析。采用这种情况,以探索目前对企业知识网络,用户知识和创新的理解的界限。论文的理论贡献提出了数字服务部门溢出,用户知识和公司边界的概念的重新评估。本文通过概述了该地区进一步研究的方向来结束。

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