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首页> 外文期刊>Journal of Business Research >The virtuous cycle of stakeholder engagement in developing a sustainability culture: Salcheto winery
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The virtuous cycle of stakeholder engagement in developing a sustainability culture: Salcheto winery

机译：利益相关者参与发展可持续发展文化的良性周期：Salcheto Winery

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摘要

Stakeholder engagement in sustainability represents a powerful driver for value creation. Drawing from stakeholder theory, this paper explores how a firm with a proactive sustainable behaviour engages stakeholders in developing innovation and creating value. A longitudinal, single case study of the Salcheto winery was carried out. Since the late 1990s, Salcheto has been at the forefront of wine eco-innovation and it has played a key role in the development of Montepulciano (Tuscany, Italy) as one of the first sustainable wine clusters worldwide. The development of a sustainable wine culture is one of the firm's various innovations. In doing so, the firm has had to face three challenges identity creation, legitimization and enhancement and has engaged its stakeholders through three specific mechanisms (adoption and development; co-creation and diffusion; exploitation and contamination). This virtuous cycle of stakeholder engagement has resulted in value creation at a firm, stakeholder and local level.
机译：利益攸关方参与可持续性代表了价值创造的强大驾驶员。本文从利益相关者理论中绘制，探讨了一个坚定的可持续行为如何实现利益相关者制定创新和创造价值。进行了对Salcheto Winery的纵向，单一案例研究。自20世纪90年代末以来，Salcheto一直处于葡萄酒生态创新的最前沿，它在蒙特普尔科诺（意大利托斯卡纳，意大利）成为全球第一家可持续葡萄酒集群之一发挥了关键作用。可持续葡萄酒文化的发展是该公司各种创新之一。在这样做时，该公司必须面临三个挑战的身份创造，合法化和增强，并通过三个具体机制从事利益相关者（通过和发展;共同创造和扩散;剥削和污染）。这种利益相关者参与的良性周期导致了公司，利益攸关方和地方一级的价值创造。

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