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Arts and design as translational mechanisms for academic entrepreneurship: The metaLAB at Harvard case study

机译:艺术和设计是学术创业的转化机制:哈佛大学的metaLAB案例研究

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This paper proposes arts and design as translational mechanisms to connect and align stakeholders, particularly in the context of academic entrepreneurship where multiple stakeholders with different expertise and interests work together in joint endeavors. Insights gathered from an ethnographic investigation carried out at metaLAB an academic laboratory located at Harvard University (Cambridge, MA, USA) - build the empirical foundation. Findings show that various forms of arts and design (including poetry, photography, art installations, motion graphics videos, data visualization) play an important role in connecting metaLAB to external stakeholders and in activating multiple value drivers. The adoption of arts-and design-based initiatives allows the translation of different needs and wants of stakeholders into shared meanings, but also supports emotional and cognitive engagement and creative and divergent viewpoints. This paper contributes to existing studies focusing on how arts-based initiatives can support organizations in exploiting their potential for organizational value creation.
机译:本文提出将艺术和设计作为转化机制来连接和调整利益相关者,特别是在学术企业家精神的背景下,具有不同专业知识和兴趣的多个利益相关者共同努力。在位于美国麻省剑桥的哈佛大学学术实验室metaLAB上进行的人种学调查收集的见解为经验奠定了基础。研究结果表明,各种形式的艺术和设计(包括诗歌,摄影,艺术装置,动态影像视频,数据可视化)在将metaLAB与外部利益相关者联系以及激活多种价值驱动因素方面发挥着重要作用。通过采用基于艺术和设计的计划,可以将利益相关者的不同需求和需求转换为共享的含义,而且还可以支持情感和认知的参与以及富有创意和分歧的观点。本文对现有研究做出了贡献,这些研究的重点是基于艺术的计划如何支持组织挖掘其创造组织价值的潜力。

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