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Assessing individuals' re-gifting motivations

机译：评估个人的送礼动机

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This research investigates individuals' motivations to pass gifts on to other people, a practice known as re-gifting. In three studies, we develop and test a tridimensional scale of re-gifting motivations that encompasses: an individualistic motivation, whereby the re-gifter tries to maximize his/her personal utility; a detachment motivation, whereby the re-gifter seeks to preserve his or her relational distance from the re-giftee and/or the first giver; and a virtuous motivation, which captures the re-gifter's morally and socially desirable intent to benefit the re-giftee and/or preserve the material value of the gift. The individualistic and detachment motivations are stronger when the re-giftee is a distant other, whereas the virtuous motivation is stronger when the re-giftee is a close other. These results shed light on the social function of re-gifting and suggest that, despite often being stigmatized as a censurable behavior, this practice can sometimes be driven by a morally acceptable motivation. (C) 2016 Elsevier Inc. All rights reserved.
机译：这项研究调查了个人将礼物传递给他人的动机，这种做法被称为“重新送礼”。在三项研究中，我们开发和测试了重新礼物动机的三维尺度，其中包括：个人主义动机，即重新礼物者试图使他/她的个人效用最大化；脱离动机，举重者试图保持与举重者和/或第一个给予者的关系距离；以及一种善良的动机，它抓住了送礼者在道德和社会上所期望的使送礼者受益和/或保留礼物的物质价值的意图。当举re者相距遥远时，个人主义和分离动机更强，而当举tee者相距遥远时，良性动机更强。这些结果揭示了重新赠送礼物的社会功能，并表明尽管经常被指责为可责怪的行为，但这种做法有时仍可能受到道德上可接受的动机的驱使。 （C）2016 Elsevier Inc.保留所有权利。

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