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首页> 外文期刊>Journal of business strategy >Embedding innovation: design thinking for small enterprises
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Embedding innovation: design thinking for small enterprises

机译：嵌入创新：小型企业的设计思路

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Of the 4.5 million enterprises in the UK, 99 per cent employ fewer than 50 people.No longer a nation of shopkeepers, the UK is now a nation of small businesses.However, six out of ten businesses in the UK have not launched a new product or service in the last three years. Despite evidence that companies who invest in design do better (83 per cent of design-led companies have introduced a new product or service in the last three years, for example, and a business that increases its investment in design is more than twice as likely to see its turnover grow as a business that has not) only one-third of companies in the UK have actually increased their investment in design in the past three years, and nearly half of UK businesses (43 per cent) do not invest in design at all.
机译：在英国的450万家企业中，有99％的雇员不到50人，英国不再是商店老板的国家，现在是小企业的国家，但是，英国十分之六的企业尚未启动新业务。最近三年的产品或服务。尽管有证据表明，投资设计的公司做得更好（例如，在过去三年中，有83％的设计主导公司推出了新产品或服务，而增加对设计投资的业务的可能性是后者的两倍以上）看到它的营业额没有增长），过去三年中，只有三分之一的英国公司实际上增加了对设计的投资，而近一半的英国公司（43％）没有投资设计完全没有

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