The Impact of Public Policy on Social and Moral Norms: Some Examples

Karine Nyborg

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The Impact of Public Policy on Social and Moral Norms: Some Examples

机译：公共政策对社会道德规范的影响：一些例子

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Social and moral norms may be required for a sustainable development of private consumption patterns. But how can public policy influence norm-motivated consumer behaviour? Based on a recent research project two possible mechanisms for such influence are outlined. The first focuses on behaviour motivated by social approval or disapproval; in such cases, policy can sometimes lead the economy into, or out of, "good" or "vicious" circles, with potentially dramatic consequences for aggregate behaviour. The second mechanism relates to internalized moral motivation; in this case, policy may affect consumers' perception of what morally responsible behaviour means. Explicit inclusion of such mechanisms can change the predictions from economic models in important ways; however, results may depend crucially on whether norms are enforced by social approval or through internalized self-sanctioning. Survey data on considerate smoking behaviour, recycling of household waste, and voluntary community work support several assumptions and predictions from the theoretical models discussed.

机译：私人消费模式的可持续发展可能需要社会和道德规范。但是公共政策如何影响基于规范的消费者行为？基于最近的一项研究项目，概述了影响这种影响的两种可能机制。第一个重点是社会认可或不赞成所激发的行为。在这种情况下，政策有时会导致经济进入或退出“良善”或“恶性”圈子，对总体行为产生潜在的巨大影响。第二种机制与内在的道德动机有关。在这种情况下，政策可能会影响消费者对道德责任行为含义的理解。明确包含这种机制可以以重要方式改变对经济模型的预测。但是，结果可能关键取决于规范是通过社会认可还是通过内部自我制裁来实施。关于体贴吸烟行为，家庭废物回收和社区自愿工作的调查数据支持了所讨论理论模型的一些假设和预测。

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《Journal of consumer policy》 |2003年第3期|p.259-277|共19页
作者
Karine Nyborg;
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The Ragnar Frisch Center for Economic Research, Gaustadalleen 21, N-0349 Oslo, Norway;

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正文语种 eng
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The Impact of Public Policy on Social and Moral Norms: Some Examples

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