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Environmental Education Through Narrative Films: Impact of Medicine Man on Attitudes Toward Forest Preservation

机译:通过叙事电影进行环境教育:医务人员对森林保护态度的影响

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摘要

Narrative film is a multimodal, multisensual, and universal medium that has potential to reach and influence a wide range of people regarding environmental issues. The author conducted an experiment to explore the impact of film portrayals of deforestation among college students. One-hundred eighty-one undergraduate students were randomly assigned to one of two conditions: Experimental and Control Conditions. Students in the experimental condition watched the movie Medicine Man portraying the issue of deforestation, whereas those in the control condition watched an unrelated movie with a similar length. Participants in both conditions then completed a self-administered questionnaire that contained the measure of attitudes toward forest preservation. The results indicated that participants in the experimental condition became more favorable toward the preservation of forests (i.e., unfavorable toward deforestation) than did those in the control condition. Regression analysis also revealed that perceived realism regarding the movie and role affinity with native people portrayed in the movie were significant predictors for the attitudes toward forest preservation.
机译:叙事电影是一种多模式,多感官和通用的媒体,在涉及环境问题方面具有影响和影响广泛人群的潜力。作者进行了一项实验,以探索电影刻画对大学生的影响。一百八十一名本科生被随机分配到以下两个条件之一:实验条件和控制条件。在实验条件下的学生观看了电影《医学人》中描述森林砍伐的问题,而在对照条件下的学生则观看了长度相近的无关电影。然后,在这两种情况下的参与者都完成了一份自我管理的调查问卷,其中包含对森林保护的态度的程度。结果表明,在实验条件下的参与者比在控制条件下的参与者对森林的保护更加有利(即,对森林砍伐不利)。回归分析还显示,关于电影的真实感和与电影中所描绘的当地人的角色亲和力是森林保护态度的重要预测因素。

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