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Multinational banking in China after WTO accession: a survey

机译：加入世贸组织后的中国跨国银行调查

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Purpose – The purpose of this paper is to understand the market entry dynamics of foreign banks in China. Design/methodology/approach – The paper employs multi-method approaches combining both questionnaires survey data and qualitative interviews. Also, integration of internalization theory (at the macro level) and strategy literature (at firm level). Findings – The paper clarifies why and how foreign banks enter the Chinese market, and strategies adopted to cope with local market dynamics; also, the paper identifies major trends and key competitive advantages of foreign banks. Practical implications – Major advantages and weaknesses have been identified, which will help foreign entrants to make greater inroads into the domestic banking market. The paper shows how to manage risks and make governance structure more efficient and transparent, which are urgent tasks for policy makers. Originality/value – The paper utilizes the first nation-based dataset to investigate the Chinese market, and offers practical implications for local regulators and policy makers and bankers.
机译：目的–本文的目的是了解外资银行在中国的市场进入动态。设计/方法/方法–本文采用多方法方法，将问卷调查数据和定性访谈相结合。此外，整合了内部化理论（在宏观层面）和战略文献（在企业层面）。调查结果–该文件阐明了外国银行为何以及如何进入中国市场，以及为应对当地市场动态而采取的策略；此外，本文还指出了外资银行的主要趋势和主要竞争优势。实际意义–已经确定了主要的优点和缺点，这将有助于外国进入者进一步打入国内银行市场。本文展示了如何管理风险并使治理结构更有效和透明，这是决策者的紧迫任务。原创性/价值–本文利用第一个基于国家的数据集来调查中国市场，并为当地监管机构，政策制定者和银行家提供了实际的启示。

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