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Factors Influencing Acceptance and Use of ICT Innovations by Agribusinesses

机译:影响农业综合企业接受和使用ICT创新的因素

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摘要

This article describes how because of the rapid expansion of digital and online ‘bizscapes,' and ‘bizapps' resulting in small and medium-scale agribusinesses adopting and using online entrepreneurial technology innovations, information and communication technology has great potential to enhance the performance and efficiency of agribusinesses. The urge to understand factors that affect information technology innovations adoption and use by small and medium agribusinesses prompted this study, which involves the designing of a modified research model based on UTAUT perspective to determine the influence of cognitive, management characteristics and organizational structure factors on technology adoption. Factor analysis yielded a fit structural model, which was used to test the hypotheses. The article found performance expectancy, SMEs management creativity and innovativeness and SMEs organizational size significantly influence technology innovations use. This paper concludes that performance expectancy, management characteristics and organizational size affect technology adoption among agribusinesses critically.
机译:本文介绍了由于数字和在线“ bizscapes”和“ bizapps”的迅速发展,导致中小型农业综合企业采用和使用在线创业技术创新,因此信息和通信技术具有巨大的潜力来提高绩效和效率农业企业。理解影响中小型农业综合企业采用和使用信息技术创新的因素的冲动促使这项研究,其中涉及基于UTAUT观点设计改进的研究模型,以确定认知,管理特征和组织结构因素对技术的影响。采用。因子分析得出适合的结构模型,该模型用于检验假设。该文章发现,绩效预期,中小企业管理创新能力和创新能力以及中小企业的组织规模对技术创新的使用产生重大影响。本文得出的结论是,绩效预期,管理特征和组织规模会严重影响农业综合企业之间的技术采用。

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