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Differing Perceptions of the Smartwatch by Users Within Developed Countries

机译:在发达国家内用户对SmartWatch的不同看法

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This article aims to identify differences in the impact of Self-connectivity and the variables of the technological acceptance model (TAM) on smartwatch adoption in developed countries. The countries involved in the data collection were the United States of America, the United Kingdom, Germany, and France. A sample of 1,197 respondents was used. The study identifies distinct adoption behaviours of smartwatch users in these countries and the moderating impacts of age and gender. The study's results confirm that perceived ease-of-use has no impact on attitude-toward-using the smartwatch and its findings emphasize the key role of perceived-connectivity and the moderating effect of culture on the adoption of innovative products.
机译:本文旨在识别发达国家在SmartWatch采用的自我连接和技术验收模型(TAM)的影响的差异。参与数据收集的国家是美利坚合众国,英国,德国和法国。使用了1,197名受访者的样本。该研究确定了这些国家的SmartWatch用户的独特领养行为以及年龄和性别的调节影响。该研究的结果证实,感知的易用性对使用SmartWatch的态度没有影响,并强调了感知 - 连通性的关键作用以及文化采用创新产品的调节效果。

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