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首页> 外文期刊>Journal of heritage tourism >Examining experience quality as the determinant of tourist behavior in niche tourism: an analytical approach
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Examining experience quality as the determinant of tourist behavior in niche tourism: an analytical approach

机译：检查经验质量作为利基旅游旅游旅游行为的决定因素：分析方法

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摘要

Experience quality has been emerging as the dominant construct of interest for the success of the tourism industry. However, while a number of studies exist on experience quality in mass tourism, empirical investigation of experience quality in dark tourism has received less attention. This study investigates the direct and indirect effects of experience quality on loyalty intentions via perceived value and satisfaction in dark tourism. The research is conducted using data collected from 598 tourists visiting multiple dark tourism destinations in India. Findings confirm the presence of direct and indirect effects of experience quality on loyalty intentions through perceived value and satisfaction in dark tourism. Similarly, perceived value is found the more influential mediator than satisfaction in this niche tourism. In addition, the influence of experience quality on loyalty intentions is the strongest in dark tourism. These findings have several strategic implications for researchers and practitioners in dark tourism.
机译：体验质量已成为旅游业成功的主导地位。然而，虽然存在多项研究存在于大规模旅游体验质量的研究中，但在暗旅游中经验质量的实证调查受到不太关注。本研究通过在暗旅游中的价值和满意度上调查了体验质量对忠诚度意图的直接和间接影响。该研究是使用从598名游客收集的数据进行的数据进行，访问印度多个暗旅游目的地。调查结果证实了通过在黑暗旅游中的价值和满意度来确认经验质量对忠诚度的直接和间接影响。同样，发现价值比这个利基旅游中的满意度更具影响力的调解员。此外，体验质量对忠诚意图的影响是最强烈的暗旅游。这些调查结果对暗旅游业的研究人员和从业者有几种战略影响。

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